Archos technical deficit true face of her boyfriend regiment, ergonomics, computer too, not really public. We must simplify our products and we are moving in that direction. Today, only two brands can boast of such an approach to the consumer: Apple and Archos. Closer to their needs..

Market since Apple announced fierce decided to do his with the iPad, the new territory of tablets should allow Archos to raise their heads. The manufacturer sets its goal of 1 million devices Home Tablet (world) to put in the hands of consumers by the end of the year. The know-how, we have long since stated Remi Durand. We’ll offer several products that will work well, according to different prices (starting from 149 euros on the Archos 7 Home Tablet, ed), because we do not all have the same needs. That’s all the evil that is desired, requires chauvinism, the brand. It is hoped that the strategy is more like what could practice on his Archos 5G: the Pay additions are essential no matter what the makers of the brand, which inflated the final score.

And if the bulk of the electronics start to nibble expect some market share in this area that analysts foresee profitable, the sworn enemy / reported perennial and Apple Archos rest and iPad. Fortunately, Remi Durand, the limits of the iPad should highlight the capabilities of Archos tablets. Ultimately, Archos has never had as much his destiny in his hands.

The year 2010 is a huge gamble, with entry level products expected to provide a broader financial base and flagship products such as Home or Tablet smartphone that this could or not disembark from one moment to another, and propel Archos to a turnover of 200 million euros. A goal that should give wings to the brand. But this requires that the products are available in number, and at least a small pub to make eyes at consumers. This time, Archos can still be overtaken

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